01
Business owners expect business-speed response
Entrepreneurs and business owners move fast. They expect their attorney to match that pace. Waiting 24 hours to respond tells them you're not the right fit for their business.
For Business Law Attorneys
33% of firms never respond to business law inquiries
Business owners expect the same responsiveness from their attorney that they deliver to their own customers. FirmFirst ensures you respond in minutes — and win clients competitors never even call back.
How a $7,500 engagement goes to another firm
Monday morning. You're drafting a contract for an existing client.
9:45 AM
Startup founder submits inquiry
Series A startup needs an operating agreement, IP assignment, and employment contracts. Estimated engagement: $7,500–$12,000.
9:46 AM
Same inquiry sent to 2 other firms
He's a founder — he moves fast and expects everyone else to match his pace. He wants a call today.
9:51 AM
Competitor responds
Another attorney got a text notification, saw the prospect's LinkedIn (CEO, 15 employees, recent funding), and called with context: 'I saw you just raised your Series A — congrats. Let me help protect that investment.'
10:15 AM
Consultation booked
The competitor booked a call for this afternoon. The founder cancelled his other inquiries — he found someone who moves at his speed.
11:30 AM
You finish your contract and check email
90 minutes too late. The founder already has an attorney. A $7,500+ engagement, gone.
$7,500
That's one engagement. This founder also needs ongoing counsel as the company scales. The lifetime value was $50K+.
Business law-specific challenges
02
Wide range of engagement values
Business law spans $500 LLC formations to $25,000+ litigation retainers. Without pre-qualification, you invest equal time on a $500 formation and a $15,000 contract dispute.
03
33% of firms never respond at all
A third of law firms don't respond to business law inquiries — ever. Simply responding puts you ahead of a third of your competition. Responding fast puts you ahead of nearly all of it.
of firms never respond to inquiries at all — just responding puts you ahead
Hennessey Digital Lead Form Response Time Study
How FirmFirst helps business law attorneys
Respond at the speed of business
Get notified in under 30 seconds when a business prospect submits an inquiry. Call back between meetings. Show founders and executives that you move at their pace.
Business law intake form template
Pre-built form with business law questions: matter type (formation, contracts, disputes, IP), business size, revenue, industry, timeline, and specific legal needs.
Person enrichment identifies high-value prospects
See the prospect's company, title, LinkedIn profile, and location before you call. A CEO with 50 employees signals ongoing counsel ($10K+/year). A solo freelancer signals a simple LLC ($500).
Win engagements competitors ignore
Average business formation: $1,500. Average contract dispute: $5,000–$15,000. Ongoing counsel: $10K+/year. Respond to 2 extra prospects per month and the math works immediately.
Built for every business law matter type
FirmFirst's business law intake form captures the right questions for each engagement.
- LLC Formation
- Corporation Formation
- Partnership Agreements
- Operating Agreements
- Contract Drafting / Review
- Commercial Litigation
- Employment Contracts
- Non-Compete / NDA
- Intellectual Property
- Mergers & Acquisitions
- Business Dissolution
- Shareholder Disputes
- Franchise Law
- Regulatory Compliance
- Commercial Real Estate
- Business Succession
How it works for business law attorneys
1
Inquiry submitted
Formation, contracts, disputes, or IP — your business law intake form captures matter type, business size, revenue, and key details. Embed it on your website or share a standalone link.
1
Inquiry submitted
2
Notified in 30 seconds
Text and email with prospect name, matter type, company details, and intelligence signals — including their LinkedIn profile and company size. Review it on your phone between meetings.
2
Notified in 30 seconds
3
Call back prepared
You know their company, title, and funding stage before you dial. Open with context: 'I saw you're at [Company] — let me tell you how we help businesses at your stage.' Build rapport naturally.
3
Call back prepared
4
Client signs engagement
You responded in 5 minutes. The next firm took 4 hours. The third never called back. The founder felt like you operate at their speed — and signed. That's how business clients choose their attorney.
4
Client signs engagement
Results from business law attorneys
< 5 min Average response time
33% of firms never respond at all
$49/mo Less than one billable hour
Common questions from business law attorneys
How does person enrichment help with business law prospects?
Before you call back, you see the prospect's company name, title, LinkedIn profile, and location. This lets you tailor your approach — a CEO with 50 employees signals ongoing counsel ($10K+/year), while a solo freelancer likely needs a simple LLC ($500). You prioritize accordingly.
Can I use different forms for formations vs. litigation?
Yes. You can create multiple intake forms — one for entity formations, one for contract disputes, one for general business inquiries — each with different questions. Link them from different pages on your website or share standalone URLs.
Do I need to change my existing website?
No. You can embed the FirmFirst intake form on your current site with a single code snippet, or share a standalone form link. Setup takes under 5 minutes. No developer required.
What happens when I hit 10 inquiries on the free plan?
You keep using FirmFirst — nothing breaks. We'll prompt you to upgrade to Pro Solo at $49/month, which is less than one billable hour for most business law attorneys. Pro gives you unlimited inquiries plus person enrichment.
Does FirmFirst work for ongoing client acquisition, not just one-time?
Yes. FirmFirst is designed for continuous intake. Your forms stay live, notifications keep flowing, and every new inquiry is captured and enriched. Business law is ideal because one client often leads to ongoing counsel, referrals, and repeat engagements.
Start winning more business law clients
Free for 10 inquiries per month. No credit card required.
- Free for 10 inquiries/month
- No credit card required
- Setup in under 5 minutes